There are many reasons people write, start a blog and use social media. And many of the powerful leaders attending and speaking at ShiftCon are united in our quest to make the world a better place.
For many people like myself this comes in part from idealism, but when it comes down to it the need for change is also a practical one. Going through our daily lives we encounter roadblocks to healthy living like toxic chemicals in our everyday consumer products, questionable food additives, indecipherable chemical names and serious concerns about water quality and environmental sustainability.
So with so many roadblocks in our way how will we break through them and create the change needed to have a more sane, healthy, just and sustainable life?
Together we can use our voices online for social good.
As history has shown us, the use of the internet has changed social movements for good and what we’re doing as online influencers is exactly that: creating and shaping social movements.
What a lucky and powerful place we stand.
I’ll be on a panel at ShiftCon where we explore the best practices for using our voices online to create change. Each online platform whether it be blogging, social media engagement or Twitter parties, has its perks and advantages.
We’ll be tackling some of the questions we ask ourselves everyday:
- How can my writing fit into a larger movement and have the highest impact?
- How can I start and run a successful petition? And do they matter?
- Is there a best practice for taking social causes with out being too political?
- What is the best social media network to break out of the “echo chamber”?
- How to run a successful campaign 101.
I’ll have two experienced bloggers on the panel with me, Lori Alper from Groovy Green Livin who has successfully run several campaigns to remove toxic chemicals from consumer products. In addition Trina O’Boyle from O Boy Organic has successfully used her online voice to help families in the global south prevent life-threatening diseases.
As Lori said, “Social media is a powerful tool enabling the voice of one to join forces with many, which in turn opens doors for us to work together towards positive change. I’ve seen first- hand how The Power of We is a force to be reckoned with. When we combine our collective voices through social media there’s no stopping us. Together we not only can make a difference in our own health, but in the health of others and our planet.”
We hope to have a workshop that not only gives good advice and context for bloggers wanting to leverage the power they have online, but will have a rich discussion. The wealth of knowledge from the other bloggers attending ShiftCon will provide a space for us to question, challenge and push ourselves to be better in a world where apathy and corporate power have a heavy pull.
Trina O’Boyle from O’Boy Organic, also on the panel provides some insight: “We may think – “What can I do, I am just one person?” As a blogger you have a online community looking at you as a resource. You can use that power of one to turn that into the power of many. By educating others about social good causes you are creating positive change in yourself and others. When our voices come together we can make measurable differences on issues affecting many around the world. “
So if you haven’t signed up to attend ShiftCon yet, register today to join this first of its kind conference. Our panel will prove to be a place to learn, question and inspire you to take your online voice to the next level.
We hold a lot of power at our finger tips, the question is how will we use it.
Panelists
Lindsay Dahl–Lindsay is the Deputy Director of Safer Chemicals, Healthy Families a coalition of over 11 million individuals and 450 organizations and businesses. They are dedicated to protecting American families from toxic chemicals. In addition to Lindsay’s leadership in the toxic chemical movement, she writes on her personal blog about food, health, yoga and feminism. You can read more of her writing here.
Trina O’Boyle–Trina is a professional green lifestyle writer and founder of O’Boy! Organic. Trina educates others and improve the eating habits of families through her online community and in person by doing cooking classes for parents and kids in the Philadelphia area. Through her partnerships with Stonyfield (Yo-Getter & Clean Plate Blogger) and Healthy Child Healthy World Trina is able to expand her reach to the masses by sharing with families how living a healthy lifestyle can be inexpensive, easy and fun for everyone. Trina also uses her voice for social good as a national Shot@Life champion and locally with The Kolbe Fund and ConKerr Cancer Foundation. Connect with Trina through her website and Social Media sites Facebook, Twitter, Pinte







