ShiftCon Shifters Are An Influential Group

ShiftCon attendees value transparency, health and eco-friendly values. We not only expect that from the companies and brands we support, we applaud it, celebrate it and promote it. Our values as a community revolve around nature, organic farming practices, and fair trade. When we say to our readers and followers “this is a company you want to buy from,” they not only listen, they act, trusting that these values are shared and celebrated also.

Ingredients Are Important

Food Related Sponsors: No genetically modified ingredients (GMOs), synthetic dyes, additives or preservatives, trans fats, synthetic nitrates, or MSG
Personal Care Sponsors: No parabens, phthalates, synthetic fragrances, 1-4 dioxane, formaldehyde, triclosan or aluminum.
Cleaning Product Sponsors: No toxic VOCs, phthalates, 1-4 dioxane, formaldehyde, optical brighteners, or triclosan.
Baby and Child-Related Sponsors: We encourage manufacturers to have “green guard” certification with furniture & mattress brand. We also accept brands that follow practices of the European Union. Diapers should be free of chlorine & dioxins. Cloth diapers must not be covered with PVC. Toys must be free from lead. No fire retardant chemicals. All additional requirements are listed in categories above.

Our Conference Resulted In The Following Metrics

- 2014 So Cal: 22,492 tweets, 1,521 users, 187 MILL impressions reaching 104 MILL accounts. 243,352 Facebook interactions including likes, comments & shares, 1017 Instagram images.
- 2015 So Cal: 9,413 tweets sent by 2,058 users, 211.9 MM impressions reaching over 56.7MM accounts. Facebook 12 MILLION impressions and 13194 images on Instagram. (Instagram party)
- 2016 in New Orleans: 10,365 tweets, 1386 users, 86 MILL impressions reaching 9 MILLION accounts. Facebook 1 MILLION impressions (Accounting of ShiftCon only) and 1,121 images created on Instagram. .